e化導覽系統、觀光導覽、豆腐茶葉餐研發推廣、商圈行銷企劃、表演藝術進駐，推動石碇、深坑產業升級
計畫名稱：
深坑及石碇老街商圈觀光、餐飲、休閒特色產業升級推動計畫
The study of intensive tourism， catering， and leisure industries upgrading project for business districts in Shenkeng and Shiding Old Street
執行學校：
東南科技大學
計畫議題：
產業升級
advancing local industries
計畫類型：
種子型(A類)
主要理念：
提升深坑及石碇商圈之產業升級經濟價值、文化價值與社會價值等面向作為方針，而本校校園資源整合思維及跨校資源整合思維，以本校主導合作經營社區商圈，透過校內形成一個校園的社會創新生態體系，跨校整合大學端及高中職端共同參與社區商圈經營工作。
The main objectives of this project are to enhance the economic value, cultural value, and social value of industrial upgrading in Shenkeng and Shijie business districts, and to integrate the thinking of resource integration and cross-school resources in this school. The school’s colleges have led cooperation in the operation of community business districts. Through the formation of a campus social innovation ecosystem within the school, cross-school integration of university-level and high-school career positions has led to the participation of community business districts.
計畫簡介：
由東南科技大學觀餐休閒與管理學院師生約90人，106年試辦計畫已經成功與深坑商圈觀光發展協會合作共同籌辦豆腐美食競賽、深坑商圈街頭表演及禪道豆腐業者產業升級輔導，持續研提二年期計畫將感染擴張到石碇商圈，由點到線形成一個縱帶產業升級發展，並且導入e化深坑及石碇商圈解說導覽系統，以及達成目標的運作模式。
The program consists of about 90 teachers and students from the College of Tourism, Hospitality, Leisure and Management, Tungnan University. This project has been successfully implemented in the 2017s pilot project in cooperation with the Shenkeng Business District Tourism Development Association to jointly organize a tofu food competition, a street performance in the Shenkeng shopping district, and an industry upgrade counseling for the Zen Taoism Tofu Industry Upgrading Counselling. The second year plan has continued to be researched and developed. The infection will be expanded to the Shiding Commercial Circle, and a vertical belt industry will be developed from point to line, and the introduction of e-deep pits and Shiding Business Circle will explain the navigation system and the operation mode of achieving the target.
計畫場域：
新北市深坑區;新北市石碇區
欲解決問題：
1.對於地方觀光資源的開發需有足夠的創新構思，台灣的老街與社區營造的相似度過高，有待思考創新的觀光形象並提升旅遊品質
2.計畫之發展策略須建立產業鏈結模式或架構
解決方案：
本計畫將透過表演藝術及E化闖關重新翻轉老街商圈思維，承襲茶藝、豆腐的傳統出發，透過轉譯重新詮釋深坑老街商圈藝術氣息，建立老街商圈具有臺灣價值及創新氛圍。計畫內容增加老街商圈服務品質調查，分析本案投入後對老街商圈服務品質及整體觀光形象提升的具體效益。
針對深坑老街商圈進行全面產業資源盤點，並與在地商圈發展協會、里長及顧問公司合作資源審慎評估，對於產業的效益透過e化商圈策略帶動文化、觀光、產業，以e化商圈系統進行產業鏈結。
未來願景：
希望能喚起在地人意識，達成共識，協助石碇、深坑之休閒產業能在自然環境永續、促進綠色經濟、注重社會效益，以及深化文化傳承各面向上，達到地方永續發展的目的，同時培育深度觀光、休閒、餐旅、表演藝術與導覽人才。
計畫官網：
